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Welcome, Ambassador!

We’re so glad you’re here. This hub brings together everything you need to champion mental health in hospitality - practical tools, learning, graphics, and ways to get involved.

Dive in, pick what you need, and know we’re with you at every step.

AMBASSADOR HANDBOOK

Your quick-start guide to the role: expectations, the pledge, key messaging, FAQs, and how to make impact in your workplace or community.

WEBINARS & ON-DEMAND

Watch expert sessions and past meetings for practical tools to start conversations, support colleagues, and build healthier FOH/BOH cultures.

BRAND PACK

Logos, badges, brand guidelines, and templates. Keep your posts and posters on-message and consistent with The Burnt Chef Project.

FREE RESOURCES

Downloadable posters and guides to display in staff rooms, kitchens, and classrooms - ready to print and share.

BURNT CHEF ACADEMY

Bitesize e-learning on stress, sleep, resilience, suicide awareness and more. Learn at your own pace, then share modules with your team.

TRAINING & COLLEGE TALKS

Book MHFA, Suicide First Aid & wellbeing workshops – and download the College Talk Toolkit to get ready to deliver a talk.

SUPPORT & EAP

24/7 support options and our Employee Assistance Programme (EAP). Find help for yourself or signpost your team to confidential support.

CODE OF ETHICS & SIGNPOSTING GUIDE 

Be a trusted, calm first point of contact - protect confidentiality, act with integrity, and signpost people to the right support.

SOCIAL GUIDELINES

Share safely, speak clearly - practical, brand-safe rules of engagement - tone, approvals, safeguarding, and what to do if something goes wrong.

AMBASSADOR RECOGNITION

We recognise and celebrate the impact our ambassadors make. Earn badges that highlight your contributions across key areas.

REFERRAL RESOURCES

Ready-to-share assets highlighting our core services - use them to promote within your community and spread the word.

EMAIL SIGNS & CHIEF BADGES 

Find everything you need to represent TBCP professionally - Chief Ambassador brand-ready email signatures and chief badges.

SHARE YOUR STORY

Share Your Story / Submit Activity - tell us what you’re doing - talks, fundraisers, team sessions. Help us showcase impact and inspire other Ambassadors.

AMBASSADOR SHOUT-OUTS

Each month, we spotlight ambassadors who go the extra mile - educating teams, raising awareness, and driving real impact in their communities. Thank you for everything you do.

CONTACT & COMMUNITY

Find ambassadors in your area or contact the team - join our ZenZap group, or email marketing@theburntchefproject.com for quick support.

AWARENESS CALENDAR

Key dates and campaigns (e.g., World Mental Health Day). Plug these into your plans and use our ready-made assets to amplify.

AMBASSADOR MERCH

Made for ambassadors. Priced for ambassadors. Your exclusive merch, right here.

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